Digital vs Flexo, an Introduction

All things Labels & Stickers

There isn’t a straightforward answer to this, even “versus” would be the incorrect term when comparing digital and flexographic label printing; one of these production methods aren’t fundamentally superior or inferior over the other.

What does determine which production method to use is dependent on many brand-specific variables, including quantity, printing promotions, deadlines, design intricacy, to name a few. In turn, due to there being so many variables that come into play… there is no quick and easy solution.  “If X, then digital is the best production method for your brand, though if Y, then flexo is the better option.” Read more